Description
This three-day Video Production Masterclass for Marketers will teach you everything you need to know to produce high-quality videos for sales, marketing and customer service.
As the delegates work through the course, which will be held at the client’s own premises, we will work together on an actual video project. So at the end of the course not only will you have well-trained staff but you will also have a high-quality video. It assumes that the delegate has had no previous experience and takes them step-by-step through all of the key elements of video production.
What you will learn
Learning Outcomes
- Understand why video is used in marketing and the ways it is used
- Plan and prepare your own video project
- Discover how to create a professional video using lighting techniques, camera framing tips and helpful apps
- Understand how to contact casting agents, the auditioning process, and location management if involving actors
- Gain an introduction to editing programmes
- How to publish your content and optimise for SEO
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