Description
Target audience:
- Heads of organisations, chief officers, chairpersons, board members and directors.
- Heads of departments, and senior managers & executives interested in corporate social responsibility (CSR).
- Managers of tomorrow who wish to develop modern business practices and find ways to act in a truly responsible way.
- Those who see business as being increasingly central to addressing global concerns and society’s expectations of going beyond wealth creation, against a backdrop of financial crises, climate change, political shifts, and population growth.
- Those who want their business to maximise profits whilst also being publicly accountable for its social and environmental record.
- Those who are concerned about the role of business in modern society.
What you will learn
Upon completion of this course, you will be able to understand:
- The different goals that companies are trying to achieve.
- The types and levels of CSR that companies exhibit.
- The shared lessons and common elements of CSR management.
- How CSR is managed inside companies.
- The business case for CSR.
- What is meant by ‘corporate governance’.
- The theories and ‘drivers’ of corporate governance.
- International developments in corporate governance.
- The implications for CSR.
- The emergence and development of CSR reporting.
- The voluntary nature of the reports and the issues that surround this feature.
- The theories which might help explain the practice of CSR and CSR reporting.
- New forms of reporting in the coming decade.
- Stakeholders as a managerial concept.
- The different types of stakeholder and difficulties with the ‘stakeholder’ construct.
- The role of stakeholders in defining and implementing voluntary codes of CSR practice and standards.
- Stakeholder management.
- The evolution of socially responsible investment (SRI).
- The main approaches used in SRI decision-making.
- The performance of SRI funds.
- An overview of the international market for SRI and its development in different regional contexts.
- Emerging trends in SRI.
- The importance of understanding impact.
- The ways we learn about impact and the ways it is assessed.
- A framework for understanding the different dimensions to impact.
- An overview of the impact of CSR to date.
- The challenges of assessing impact.
- Why some see CSR as being anti-business or anti-free markets.
- How some regard CSR as being too pro-business.
- Why CSR has been criticised for failing to deal with major areas of the interaction of business with society.
- Why some feel that CSR needs to become more rigorous and tougher in its approach.
- The major trends that will affect what is meant by CSR over the coming years.
- Aspects of contemporary CSR that may be refined or enhanced.
- Evolving types of approach to CSR.
- What CSR reveals about the changing role of business in twenty-first-century society.