About this course
Our Ethical selling programme is an excellent one-day, hands-on workshop that introduces sales people that are relatively new to sales, or who have had no formal professional sales training, to the concept of effective selling. It includes carefully and skilfully investigating and identifying the true needs of the customer and demonstrating to them the value of your product or service in meeting their need. We concentrate on the fundamentals of salesmanship whilst going well beyond traditional sales concepts. Your competitors may be quick to 'dive to the bottom' on price in order to gain market share, however this training programmes focuses on how to stay firm on price and increase sales by convincing customers of the value you offer.
What you will learn
By the end of this course each delegate will be able to:
Understand why people buy
Use a systematic approach for contacting and selling to customers
Set meaningful business and personal objectives for every sales call
Make worthwhile appointments on the phone
Design an agenda for meeting a potential customer for the first time
Recognise and respond to buying signals
Use simple, but effective, communication skills to establish what their customer really wants
Identify and sell the benefits, not the features of the products
Close a sale successfully
Recent reviews
Prior to the course, the communication I received from both Eileen and Nicola was exceptional. I felt really looked after and any queries I had was answered to my satisfaction. The trainer, Peter Waggott, was very, very helpful. I enjoyed his company and he provided me with the enthusiasm I will need to take my career to the next step(s). He was very knowledgeable and I found his methods of practice very relatable and easy to understand. It would be nice to cross paths with him again. The training room was very clean and perfect to the course's requirements.
I really enjoyed the course and I feel like I have gained a lot more knowledge and have came away with things to practice.